Happy Happy Joy Joy, a toy and gift store for kids of all ages, is a nice new addition to Reno’s up-and-coming Midtown neighborhood.
Located at 955 S. Virginia St., Suite 102, Happy Happy Joy Joy specializes in retro playthings and novelty items. A one-month anniversary celebration on Saturday, May 25 featured refreshments, balloons and costumes on both real people and mannequins.
(The name Happy Happy Joy Joy is most likely derived from a song from the "Ren and Stimpy" cartoon series, although there was no sign of these characters at the event.)
(The name Happy Happy Joy Joy is most likely derived from a song from the "Ren and Stimpy" cartoon series, although there was no sign of these characters at the event.)
Need some zany tub toys? Happy Happy Joy Joy has them.
Happy Happy Joy Joy features some products from Seattle's beloved Archie McPhee, an emporium of gag gifts. (Think along the lines of fake vomit, gnarly teeth and nerd goggles.)
And I've also seen these gangster shot glasses, offered at Happy Happy Joy Joy, in a gift shop at Chicago's Navy Pier. A little something for the history buffs?
Happy Happy Joy Joy's nearby neighbors include a recently-opened children's clothing store named Sippee's, as well as Junkee Clothing Exchange and Antiques and a beer and wine bar called Craft.
Businesses like these are making the Midtown Reno area (just south of Downtown Reno) a popular place to stroll, shop, dine and drink.
Parking and pedestrian crossings on busy South Virginia Street in Midtown Reno can be challenging. And certain local businesses (including seedy motels, a porn shop and a topless bar) don't fit in with the goal of turning this neighborhood into a showplace for locals and a major draw for visitors.
But progress is being made. Good luck to Happy Happy Joy Joy and other family-friendly businesses on the right track.
The owner of Happy Happy Joy Joy is a Reno native with a colorful background. To learn more, visit http://www.happyhappyreno.com/about-us.html .
Happy Happy Joy Joy is open daily from 10 a.m.-6 p.m. Call (775) 562-1113 for details.
Not all of the businesses situated in Midtown Reno are members of the MidTown District consortium, but the MidTown District's Web site provides lots of information about the vision for this neighborhood. Visit http://midtowndistrictreno.com/ .
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